Purple colour - one of the most attractive shades of purple.
Due to its softness and similarity with pink, due to the diligence of marketers, it is considered predominantly feminine rather than masculine.
Lilac color in psychology is roughly on par with violet and lilac, since it adopts many of their features.
What does it mean and symbolize?
Lilac is light purple shadeIt is formed, like purple, when blue and red are mixed.
At the same time, classic purple is closer to blue than to red, and lilac combines these colors in equal proportions.
Interesting information about lilac color:
- Due to difficulties in obtaining dyes, lilac color was rarely seen in clothes for a long time and was considered an elite, expensive color;
- This color is considered cold. But due to the significant amount of red it is much softer and more comfortable than blue or blue.
Lilac color symbolizes mystery, mystery, fantasy, creativity, wisdom, sensitivity, love, creativity, vanity, caution, well-being, ease, openness. This color is preferred by many creative people who want to stand out.
This color got its name due to the shrub called "lilac", which is widely distributed in Russia.
Flowers usually have a lilac or lilac shade, but there are many other varieties of lilac, so it can be white, pink, blue, light yellow. Most people associates lilac color with this plant.
The properties attributed to violet color are also lilac, but in a more relaxed form, since classic violet is darker and colder than classic violet.
What does lilac color mean in psychology? Find out from the video:
Purpose of use in advertising
Lilac color is very often combined with pink.
This delicate combination is actively used in the manufacture of products for girls, so it has been associated with the female sex for several decades.
However, this does not mean that lilac suitable only for girls. Colors are not gender-related, and people attribute them to gender.
If the development of humanity followed a different path, pink and lilac could well have become “male” flowers.
It is also used in advertising products for women - perfume, cosmetics, care products - and their packaging is often painted in this shade.
To attract a creative audience and emphasize the elegance of color, manufacturers make unusual containers for these products.
The most successful materials for lilac are glass and crystal. If you paint them in this shade, it will give them depths and tenderness.
Lilac on a par with purple is often used in advertising products for creative people, because it can adequately complement even the most outrageous marketing ideas.
In part, this choice is due to the fact that many creative people love purple and its various shades.
How does it affect a person?
The coolness of lilac allows it to influence the psyche of the people around them in much the same way as other cold colors affect, but the abundance of red in it does not make it too icy-prickly or, on the contrary, overly calm.
Features of the effect of lilac color on well-being:
- This color has a soft sedative effect on the human psyche, gives creative people a surge of inspiration, activates imagination and creativity, uplifting, especially in cases where a person has not met lilac in his environment for a long time - in this case the effect of novelty is superimposed.
- Some people have contact with lilac color the mood is leveling Emotional lability is softened (it manifests itself in the form of sharp mood swings), which is observed with various mental disorders.
- Most pronounced positive effect observed in cases where a person considers lilac to be his favorite.
Of course, if this shade causes persistent irritation, its effect on the psyche and health in general will decrease.
- Purple colour reveals sensuality of a man, heightens the feeling of love, helps his beloved to confess love to each other, increases libido and romance. In psychology, it is considered the color of feelings, not of reason.
- Color therapists believe that the color is lilac reduces appetite favorably affects the functioning of the lymphatic system, spleen, organs of vision, reduces the severity of pain, accelerates recovery from infectious diseases, enhances the cognitive abilities of a person, especially memory and concentration of attention.
However, some people have a lilac color depressingly, especially its dark shades.
If you like lilac: what does it mean?
A person grows up in a world surrounded by flowers and regularly encounters the opinion of society about each of them, that affects its color preferences.
The process of forming color preferences is also influenced by associative chains that each person has, psyche characteristics, and much more. Therefore, a favorite color can say something about character.
People who prefer lilac color usually have the following character traits:
- The love of creativity. "Lilac" people are actively interested in creativity, among them there are a lot of artists, poets, writers, musicians, dancers. In their creative hobbies, they are immersed in the head, sometimes forgetting about the existence of the real world. Some of them practically do not create anything, but are interested in the sciences of creativity, for example, art criticism, actively absorb products created by creative people: films, books, music. They also have a positive attitude towards fashion, they are interested in fashion trends.
- Developed imagination. Such people easily come up with creative ideas, and it gives them pleasure. A small percentage of people who love lilac regularly fantasize when traveling in their own worlds. Also among them are many dreamers.
- Closure Surrounding rarely cause interest in these people. The vast majority of those who love the lilac, are introverts.
Long communication and finding among a large number of people tires them. They have few friends, but those that exist are selected with special care and tested by time.
- Hypersensitivity. They are easily offended, they react painfully to stressful situations, suffer from depression and other mental disorders more often, because much of what happens in life causes them severe pain. Their self-esteem is often understated.
- Developed empathy, the desire to support your neighbor. Despite the fact that these people prefer loneliness, they feel good the emotions of other people, are able to empathize and are always ready to lend a helping hand. For close people they are treated carefully and carefully.
- Eccentricity, the desire to stand out. Most often, this feature can be traced at a young age, when a person tries to find his place in the world and understand what it is worth in it. Some people have retained this character trait for decades.
- The ability and desire to enjoy the beautiful. Dirt and bad taste annoy them, so they tend to surround themselves with beautiful things, carefully watching their own appearance.
- Developed intelligence. They are interested in the humanities, they spend a lot of time studying important industries for them.
Moreover, among them there are many who believe in mysticism, paranormal, conspiracy theories, superstitions.
What does color dislike mean?
A strong dislike for certain colors can also tell a lot about a character. Lilac color is not liked by people who have the following features:
- Practicality, the desire to stand firmly on their feet. These people do not soar in the clouds, but work a lot to achieve their goals. They prefer to live in the present.
- Restraint. Emotions are hard for them, they tend to consider excessive emotionality to be a serious shortcoming. Because of this feature, it is difficult for them to understand the feelings of other people. Life decisions they make, guided by reason, not emotion.
- Perseverance, persistence. They make every effort to achieve the goals and usually put work in priority, not family.
Who is suitable?
Lilac perfect for creative people and those who trying to find his place in the world.
This is a fairly universal color, which in certain combinations can look both gentle, warm, and strict, cold.
The strict combination of lilac with black or gray can be attributed, and the delicate one can be attributed to lilac with white or with light pink. Also he blends well with brown, beige, maroon, silver.
This color is perfect for decorating rooms, designed to relax and take care of yourself- bedroom and bathroom.
Lilac walls in the bathroom will remind you of colors that have this shade, will give visual ease to the room, help you relax.
In the bedroom decorated in lilac colors, there will be easy and pleasant to fall asleep.
Care should be taken when using too bright hues and combinations: this can make an image overly frivolous, clown.
It is also important to remember that the lilac color can tire and intensify melancholy, so it is better not to overdo it, especially with dark shades.
Lilac color in clothes is a true romance:
Negative characteristic in psychology
People who love lilac color have the following negative traits:
- lightheadedness;
- superficiality;
- irrationality;
- excessive demands;
- some infantilism;
- arrogance.
Purple colour in too much able to enhance depression, phobias, neurosis, reduce performance, cause fatigue.
Some designers recommend use it moderately in rooms where a person is located for a long time in order to avoid negative impact.
However, even in such cases, lilac is perfect as an accent color and will harmonize well with white, brown, golden, black.
When decorating rooms and choosing clothes it is important to rely first to your own tastes and preferences. If the lilac color invariably causes positive emotions in a person, they should not be neglected.
Delicate ideas home decor with purple color: